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A Customer Value Proposition (CVP) is a crucial component of your business strategy. It articulates the unique value your product or service brings to your target customers, setting you apart from competitors. Below we explore some tips on creating an effective Customer Value Proposition: **1. Understand Your Target Customers: Identify and understand your target audience. […]
The onset of the pandemic has propelled managers, leaders and business owners into the slightly surreal world of sustained remote performance management. With the rapid onset of societal lockdowns, organisations were forced to make this transition quickly, and for the most part, without dedicated preparation or training. Let’s take a look at some of the […]
Whether you like it or not, you are a brand. Famous brands like Coca-Cola, the Big Mac or the iPhone, elicit an emotional reaction from us. Most people have an opinion – either positive or negative – about each of these. Celebrities are brands too. This branding is part of their star image and is used […]
Embarking on the journey of starting a food business in Ireland can be both exciting and challenging. The Irish food industry is a vibrant and competitive landscape, where success hinges on a well-crafted strategy, attention to detail, and a passion for delivering quality products. Whether you’re a culinary enthusiast looking to turn your passion into […]
Findings from the Consultation on Right to Request Remote Working Earlier this year saw the publication of a new National Remote Work Strategy by the Tánaiste and Minister for Enterprise, Trade and Employment, Leo Varadkar TD. to make remote and blended working a bigger part of life after the pandemic. The objective of the […]
Jobs Expo is returning to Cork’s City Hall on Saturday, 14th May from 10am-4pm and will feature hundreds of active job opportunities. Jobs Expo is the only careers exhibition of its type to feature FREE ADMISSION. Get your ticket here. Whatever stage you are at in your life, whether it’s securing your first job, weighing […]
No matter what the area of business, it is people that are at the core of it. For any organisation to be successful, whatever the scale or the size, it is vital to have the right people in the right positions doing the right jobs and being happy in their work. Without that, there is […]
In her popular series that looks at the trials and tribulations of a trainer, Monica Murphy helps a group of engineers to acquire presentation skills. Giving a presentation is one of the most useful skills anyone can have. The ability to apply it to numerous different situations in both a professional and personal capacity is one of […]
Irish Employees Ready to Switch Jobs and Seek Pay Rises: A recent survey from PwC investigates the views of over 52,000 employees around the world including Ireland. The Hopes and Fears survey reveals a number of interesting points, in particular the fact that many Irish employees are confident of their abilities to improve their […]
Donald H Taylor takes a hard look at informal learning and asks if it is an opportunity or threat for learning and development professionals. For a while there everyone was talking about informal learning – at conferences, in books and on the internet. But what does informal learning mean? In particular, what does it mean […]